Putting Planet, People and Purpose First: Find Your Power

B the Change Weekly: December 7, 2018

Delivered on Fridays, B the Change Weekly delivers the most important and most relevant stories about people using business as a force for good. The newsletter features a weekly note from the B the Change team alongside insight and context on the stories we share here on Medium. Below is our latest roundup. To receive these insights directly in your inbox, sign up for B the Change Weekly today. Now onto the good stuff:

(Photo by rawpixel on Unsplash)

While the weeks leading up to the end of the year are packed with to-do, to-see and to-buy lists, it’s important to make time for wind-down fun — read a book, watch a movie or maybe even act like a kid again.

We can be mindful consumers while finding escape through entertainment and playtime when we buy from businesses we believe in, like the Certified B Corporations featured in our lists of things your kids will love and music, books and other entertainment options.

Through our everyday actions — at work, play, home and on the road — we can build an economy that puts our values, our communities and our planet in front of corporate profits.

Protect and Restore

A new revolution is underway, says James Perry of B Lab UK — a growing democratic awakening that “we, the people, have more power than perhaps we realised.”

As workers and consumers, Perry writes, “it is us — not fund managers and bankers — who own the biggest companies in the world. You and me. Ordinary people.” And once we realize how to wield that power — by “voting” with the money and time we spend personally and professionally.

In a post on B the Change, Perry writes: “It is also dawning on us that if we don’t like what these companies are doing, we can shut them down simply by diverting the lifeblood of our consumption to others who are shaping a better world through business practices that protect and restore our planet and its people. Others like the community of Certified B Corporations.”

Some Sweet Ideas for Kids of All Ages

It’s the time of year when kids — and some grown-ups — clamor for sweet treats and rad toys. For meaningful gifts that have a positive impact in the world — and provide healthier treats for you and the little ones during the holidays — we have you covered.

This B the Change list of family-friendly options for your household from Certified B Corporations includes good eats, playtime favorites and keep-’em-clean products. Even better: Each of your purchases acts as a vote for the future and the economy you believe in.

Vote With Your Tunes

Enjoy the power of a well-told story — in the pages of a book, the lyrics of a song or a big- or small-screen show — or share that inspiration with a gift that entertains or provokes thought and discussion.

Check B the Change for a list highlighting B Corps that create or market music, movies or books while operating as purpose-driven businesses: publishers like Berrett-Koehler, record labels like Last Triumph and filmmakers like Participant Media. And if you’re up for supporting something from all of the above, Kickstarter has plenty of creative projects looking for sponsors.

Book of the Week

If you have a specific suggestion, let us know at info@bthechange.com with the subject line “book recommendation.”

Your Happiness Was Hacked
By Vivek Wadhwa and Alex Salkever

Technology: your master or your friend? Do you feel ruled by your smartphone and enslaved by your email or social-network activities? Digital technology is making us miserable, say bestselling authors and former tech executives Vivek Wadhwa and Alex Salkever. We’ve become a tribe of tech addicts — and it’s not entirely our fault. Taking advantage of vulnerabilities in human brain function, tech companies entice us to overdose on technology interaction. This damages our lives, work, families and friendships.

Can we reclaim our lives without dismissing technology? Wadhwa and Salkever explain how to avoid getting hooked on tech and how to define and control the roles that tech is playing and could play in our lives. This readable book turns personal observation into an action guide to adapting to our new reality of omnipresent technology.

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